Segments / Decoratori Bassanesi / 2018
In my work I often try to find a subtle gesture, which has the potential to create a bigger impact. This project was built around a single detail, and its ultimate simplicity is the result of a distillation process that led towards the heart of the matter.
I was interested in investigating the limits of gres porcelain, walking on the thin boundary that defines its fragility, to challenge the technical constraints related to industrial production.
By looking at the more architectural qualities of a wall covering, I focused on few specific aspects of the tile, such as the bas-relief perimeter determined by the grooves, rather than the surface itself. In order to highlight these elements and put them in a direct dialogue with the whole composition, I imagined to split the tile with a single line in relief.
This small, almost imperceptible intervention resulted in a repetition of free-standing segments, opening up many possible configurations from which 3 very different products eventually derived. The final outcome is characterised by an extreme formal purity, in contrast with the strong graphical presence of the many combinations available.
Launched at the Cersaie 2018 design fair, the collection has been awarded with the 'ADI Ceramics & Bathroom Design Award', winning the prize in the ceramics category as most innovative design.